I'm Patrick Collins. I help sustainable B2B companies and the organisations that support them build sales systems people actually want to buy from. Strategy, GTM and AI transformation, delivered hands-on rather than handed over in a slide deck.
A growth mentor you can learn from and action the same day, with results built to last years.
A live view of active engagements. Every project here is delivered hands-on: I build the systems, playbooks and tools alongside the teams who will run them.
Automating daily reporting across rotas, EPOS and finance data for three businesses, so leadership starts each morning with the numbers that matter, not a spreadsheet hunt.
Bullseye channel testing and an interactive GTM playbook built around early stage constraints: limited budget, founder-led sales, and the need for fast, honest signal.
Six months embedded with the founders: GTM playbook, pipeline development and a repeatable sales process grounded in how healthcare actually buys.
Coaching an AI-native ESG software company selling into enterprise: building an AI-first sales foundation so the way they sell matches the way they build.
Helping an established ecommerce brand use AI to build the B2B side of their sales operation from the ground up.
Six years supporting the Swiss Import Promotion Programme: strengthening Business Support Organisations across the Balkans and Vietnam with digital tools, sustainability and export promotion capability. albania, Macedonia, Bosnia, Serbia
Coaching founders through a cultural accelerator in Lithuania: practical sales and traction work for creative businesses building sustainable revenue.
My own community, built for people creating independent careers on their own terms. Currently building the foundations before opening the doors.
My own LinkedIn automation tool, designed to help you interact with the network you already have rather than spam a new one.
One square is an individual. Squares joined become a community. Communities together become a movement. Everything I build follows that sequence, because revenue does too.
Founder-level work. Sales strategy, positioning and the discipline of 1% daily improvement. We find the version of selling that fits you, then make it repeatable.
Teams and systems. GTM playbooks, CRM and AI infrastructure, and training that turns one founder's instinct into a process the whole team can run.
Ecosystems. Through programmes like SIPPO I strengthen the organisations that support exporters and founders, so the capability stays long after the engagement ends.
"We brought Pat in to help us build a sales process from the ground up and his energy, depth of knowledge and flexibility made a huge impact. By the end of December we had 33 new leads in our pipeline, an automated process and great content."
"The cohort absolutely loved every second of the session. He showed them they can use the strength of their domain knowledge and uniqueness to get in front of and secure more business."
That is the whole philosophy. If you are building something sustainable and want a sales system rooted in trust rather than pressure, I would genuinely like to hear about it. The first conversation is always free and always useful.
